Social Media Phenomena with Negative Contents
52 Vol. 1, No. 2, November 2021
users (Kominfo, 2014). Later there is data collected by the Association of Internet Service
Providers, internet users in Indonesia are in quartz II in 2020 and reached 73.7% or equivalent
to 196.7 million users (APJII, 2020). Through this data, we can see the rise of internet users in
Indonesia. Moreover, these social media users are dominated by young women and even
teenagers. Adolescence is a period of transition from childhood to adult life period
characterized by biological and psychological growth and development. At that time, teenagers
will learn and accept what is given and curiosity will be greater so that it gives rise to the desire
to use social media as a new means of communicating in addition to real face-to-face
communication.
Just as technological advances, in general, have a negative impact, social media also has a
negative side. Its appearance at the beginning was seen as good to help human activities were
abused. There are individuals who take advantage of advances in internet technology for
negative content. According to Great Indonesian Dictionary, the definition of content is
information available through media or electronic products. So, it can be concluded that
negative content is information that smells negative and detrimental that is disseminated
through the media. Reporting from the official website of Ministry of Communication and
Informatics, which includes negative content is pornographic images/videos, gambling, fraud,
harassment, defamation, and fake news (Ferissa, 2017). The rise of negative content and
pornographic impressions has dragged the younger generation and even children to have casual
sex. The flow of information invades young people and is packaged in such a way that sex
activities are considered commonplace and fun (Shofiyah, 2020). Therefore, negative content
can be the root of sexual harassment crimes because perpetrators get stimulation from
pornographic content.
People who want to carry out indecent acts usually enter through social media networks
and send private messages to carry out their actions. As a young person, skating on social media
for hours was commonplace. Because one of the effects of social media is addiction. This
causes young people to be vulnerable and feared to be exposed to negative content related to
sexual harassment, even being victims of sexual harassment that is rife on social media. Farley
(1978) describes sexual abuse as a sexual seduction that is not desired by the recipient, the
seduction appears in various forms both subtle, rude, open, physical, and verbal, and in the
same direction because it is only from perpetrator to the victim (Farley, 1978). Zastrow and
Ashman, Kremer and Marks, in Kurnianingsih (2003) explain that verbal sexual abuse occurs
more than physically.
Unexpected sexual solicitation, messages wrapped in continuous sexual jokes, instead of
being a joke it instead includes harassment. In addition, calls for dates that continue to be sent
when they have been rejected many times, insulting or demeaning messages, suggestive or
obscene comments, sexist expressions about women's sexual clothing, bodies, or activities,
requests for sexual services expressed with indirect or open threats, all of which are included
in verbal sexual harassment. Sexual harassment can happen to anyone regardless of gender and
anywhere.
Sexual harassment in the scope of social media is part of negative content. Sexual
harassment is not only physical touch, sexual violence, rape, but it contains verbal speech and
approaches sent through the comments field or personal messages peppered with sexuality and
also online gender-based sexual violence. Some of the things that have been mentioned are