Reporting in
the katadata.co.id
, there is a phenomenon of declining share prices
in several manufacturing companies including PT Astra Internasional Tbk (ASII) which
decreased by 2.61% to IDR 6,800 per share, PT Gudang Garam Tbk (GGRM) fell 6.99%
to IDR 40,925 per share, H. M. Sampoerna Tbk (HMSP) fell 2.3% to IDR 2,800 per share
(Hapsari et al., 2020).
It is important for companies to be able to have an advantage in competing in the
current era of global competition, and
intellectual capital
can be an advantage in creating
company added value (Nuryaman, 2015). Based on these conditions, the company is also
not only required to increase
hard capital
, but also
soft capital
, so that the company can
have better competitiveness and advantages and be different from other companies. One
element of intellectual capital is human capital, where in companies there are still
obstacles, one of which is
skill
towards financial incentives
(Alipour, 2011). Bahana
Sekuritas analyst Giovanni Dustin gave a buy recommendation for the shares of PT
Unilever Indonesia Tbk (UNVR) with a target price per share of IDR 52,000 because it
has a variety of products, Unilever is a
market leader
and has a global brand, for the
personal care
segment which has a fairly fierce competition intensity in the last 5 years,
and Unilever is increasingly active in issuing new products so that it can compete in order
to maintain
market share
(Wareza, 2019; Wergiyanto, 2016).
The
company's intellectual capital
capacity is able to increase investor confidence,
thus having an impact on increasing the value of the company. In reality, the average
level of
intellectual capital
of companies in Indonesia is still quite low, which is only 47.1%
(Naimah & Mukti, 2019). According to (Pangestika, 2010), it is a good thing for companies
that are trying to maximize their resources so that they are able to provide added value
to the company and increase the company's value in the capital market.
The number of renewals in business activities has an influence on the social and
environment around the company, therefore the company is also required to have
corporate social and environmental responsibility which has been regulated by the
government in Law Number 40 of 2007 concerning Limited Liability Companies (PT)
regarding the company's obligation to carry out corporate social responsibility or known
as
Corporate Social Responsibility
(CSR). Law Number 40 of 2007 is also mentioned in
article 66 paragraph 2 which regulates the obligation to report on the company's social
and environmental responsibility in its annual
report
. According to(Seok et al., 2020),
company managers can benefit from not only carrying out CSR activities but also through
the widespread publication of their reports. CSR reports can be helpful in raising
awareness of public interest in the company.
Information in the company's annual report based on social and environmental is
one of the indicators that foreign investors have recently paid attention to. According to
(Dvořák, 2005), companies with high ownership of foreign institution type investors can